
Shopify Funnel Builder
TriFunnels helps customers increase store revenue with a Shopify funnel builder that would take away half of the guesswork.
How do you streamline social, email, and automation for a truly fluid customer experience? Market Hero came to us with an idea to to create an application to help agencies be more efficient with their time and please clients at the same time. So he needed a User Interface development for a web application with KPIs accessible at any time and clients are able to see where their marketing dollars are helping them create new revenue and acquire new customers as well. Also he needed to build a website that clearly showed how ROI, automation, optimization, and engaging design could change the way that businesses and agencies communicated with customers.
We were all in.
From the beginning, we wanted to built a site that was made to convert. With conversion rate optimization, the site has to load fast, focus on customer-winning elements, and explore the product just as the customer would. From purchasing a product to signing up a free trial, the site also had to support the client’s acquisition goals as well.
With a quick turnaround in mind, we wanted to create a fast, responsive website that would look great on any device. The site’s structure didn’t encompass hundreds of pages, so every page had to show off design while also delivering content that was optimized for search engines and the way users consume content today. With a number of different videos and expressive designs, MarketHero.io would have a number of visuals that needed to load quickly with a few CSS animations to draw the eye and entertain while still delivering important information.
The website had several key areas that Market Hero wanted to focus upon. These included:
The Features page needed to be the most visually appealing and engaging page on the website as content wraps around Market Hero’s value position. Customers are able to slide through the different parts of the product and get a 360-degree view of how Market Hero’s software can create more fluid communication programs for customers.
When building a responsive website that is just as effective on mobile as desktop, we wanted to use a platform known for its optimization. WordPress offers a responsive framework that can be customized using HTML, PHP, and CSS 3.0. Our development team coded each page of the site to help the user slide down the page, bringing in animations, eye-popping call-to-action, and other elements that jumped off the page at the user.
In addition, the features page had additional customization. To create the animated elements in the header and a tabbed slider, we chose CodeIgniter 3.0, Bootstrap, and Ajax. The header needed to show each element and link to a video that explained each product with in-depth statistics and how-to content that expressed the value of the software.
The development team recognized that there was a better way to combine ROI and lead generation tracking with a customized dashboard. The user interface is designed to track all of the different streams that our clients have with our marketing team. This includes Google ads, Facebook, and other advertising networks all combined into one easily accessible view.
We all know that clients love being able to see the success of their campaigns. Now, they can click on any channel where they are advertised to track the number of leads, revenue, and traffic from a single campaign or multiple campaigns at once. The dashboard can customized to serve up any kind of metric, so it’s completely tailored to the interest of the client.
With a new client “Stream” dashboard, Market Hero’s clients are able to:
Market Hero needed to complete a several goals
With a straightforward navigation, every page was designed to invoke an immediate response with customized animations, bright call-to-actions, and responsive development that would load quickly and dynamically on any device.
Also while client dashboards used to be clunky and expensive to create, this interface is streamlined and responsive. Clients will be able to access it at any time and even download reports to share with other stakeholders at their company. This helps them show their marketing goals are on track. It’s always good when you make your client look great and help them show how marketing benefits the company as a whole.
From start to finish, we partnered with Market Hero on every detail so that the end result met all of their requests. Now Market Hero has an application to empower its business goals and a site that serve as the central access point for client acquisition.
Do you need a comprehensive website that involves extensive, multi-level planning that will facilitate the necessary actions to reach the goal?
TriFunnels helps customers increase store revenue with a Shopify funnel builder that would take away half of the guesswork.
A case of development the eCom Academy web application that offers custom course creation for students at all stages of experience in eCommerce.
Our team created a solution that focused on funnel-driven design with an accent on learning modules as well as focusing on Gotch’s expertise as an SEO leader.
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